Be part of it! EXHIBITOR INFORMATION 2018

VENTURE OUT!

For 25 years, Outdoor has been inseparably associated with Friedrichshafen. As the world’s most important platform for the global Active Lifestyle industry, the broad spectrum of the leading trade fair, OutDoor, provides orientation around coming trends in the areas of mountain sport, urban lifestyle, recreation, sport and adventure. The outdoor community gathers on Lake Constance because this is where the market-leading manufacturers come together with the most important European retail partners, global suppliers, media and opinion-makers.

SUCCESS IS A DECISION

National and international journalists report on the OutDoor every year. In 2017, 1,019 media representatives from 30 nations informed their audiences about the latest trends and developments in the outdoor industry.

In addition, some 160 international outdoor and travel bloggers streamed all trade fair themes live on their channels ensuring plenty of coverage on the social networks too.

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trade visitors
from 90 countries
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exhibitors
from 40 countries
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media representatives
from 30 countries
Germany, Switzerland, Italy, France, Austria, UK, Netherlands, Russian Federation, Czech Republic, Korea, South Korea, Sweden, Taiwan, Japan, USA, Spain, Norway, Denmark, Belgium , Poland, Ukraine, Finland, Israel, Turkey, Hong Kong (China), Slovakia, Bulgaria, Slovenia, Romania, Hungary, Vietnam, Chile, India, South Africa, Canada, Lithuania, Portugal, Greece, New Zealand, Latvia, Iran (Islamic Republic), Australia, Singapore, Iceland, Luxembourg, Estonia, United Arab Emirates, Croatia, Thailand, Brazil, Serbia, Moldova, Liechtenstein, Malaysia, Cyprus, Ireland, Bangladesh, Andorra, Indonesia, Egypt, Costa Rica, Georgia, Kazakhstan, Colombia, Mexico, Nepal, Pakistan, Albania, Bosnia and Herzegovina, Greenland, Korea, (Democratic People's Republic of North Korea), Kuwait, Monaco, Belarus, Argentina, Ecuador, Cocos Islands, Kosovo, Peru, Laos (Democratic People's Republic), Lebanon, Macedonia, Namibia, Saudi Arabia, Tuvalu, Åland, Cambodia, Mongolia, Philippines

VENTURE OUT!

Rene Skytte, Vice President adidas Outdoor:
“The OutDoor is always a great platform to connect with new and existing partners. I very much value this format in order to present our new products and concepts and to work together with other brands.“

BE PART OF IT!
10 reasons why exhibitors should come to the OutDoor 2018:

1.
OutDoor Plus. Join us in expanding the term “Outdoor” and benefit from the synergies of the various segments with the growing theme worlds of HangOut, LIFESTYLE COLLECTION, RUNNING and WATER SPORTS.
2.
Trend-Watch. Show the world your new products in the classic outdoor, running sport, fashion or water sports segments and make your trends visible to a trade audience.
3.
Award-winning. Enter your product innovations for the OutDoor INDUSTRY AWARD. As a winner you will be in possession of a valuable marketing instrument.
4.
Experts for experts. Attend the presentations at the OutDoor CONFERENCES that provide answers to topical issues for the outdoor industry.
5.
Social & digital. Experience the OutDoor from the standpoint of international bloggers who will be reporting live from the trade fair using the hashtag #OutDdoorFN, and who will be happy to contact you with a view to a cooperation.
6.
Practical testing. Have your products tested by visitors in the numerous activity areas and benefit from their direct feedback.
7.
Community. Make contact with new customers, colleagues and media representatives in a professional, relaxed atmosphere.
8.
Know-how. Enjoy dialogue with other exhibitors and industry experts and seize this opportunity to talk face to face with buyers and customers.
9.
Spot on. Benefit from the high media presence of over 1,000 journalists from all over the world who can also report on your product.
10.
International. Meet exhibitors, trade visitors and media representatives from 92 nations, and create a global network for your success.


Impressions OutDoor 2017