Gift Your Gear
Outdoor Gear Reuse
|Award||GOLD WINNER 2015|
Gift Your Gear
Gift Your Gear is a UK based initiative, founder by Sarah Howcroft in 2012 to provides unwanted used outdoor clothing and equipment to UK community organisations, youth groups and charities working with young people in the outdoors. Gift Your Gear aims to encourage people to donate all unwanted outdoor gear they no longer want or need. Gift Your Gear works with outdoor brands to facilitate bespoke time limited collections events. Gift Your Gear has donated outdoor clothing and equipment to over two hundred and fifty beneficiary partners to date. An estimation of recovered items in weight is in excess of 200,000 lbs – 90718.5 kg.
Here, the award is not given to a product, but to a system, emphasize the judges. It is a system by the industry for the industry. The expert panel is confident that Gift Your Gear has the potential to become a worldwide movement. “Reusing old products is extremely good for the environment and more sustainable that recycling,” argue the judges. The concept could lead to a real change in behaviour. The donated outdoor clothing and equipment is given to community organisations, youth groups & charities working with young people in the outdoors. It is hoped that this will inspire future generations to get outdoors and do more to look after the environment. The panel has awarded Gift Your Gear a Gold Award.