OutDoor

Contact

Kathrin Ruf
Kathrin Ruf
Project Coordinator
+49 7541 708-416
+49 7541 708-2416
Kathrin Ruf
Kathrin Ruf
Project Coordinator
+49 7541 708-416
+49 7541 708-2416
Stephanie Beiswenger
Stephanie Beiswenger
Project Coordinator
+49 7541 708-410
+49 7541 708-2410
Stephan Fischer
Stephan Fischer
Coordinator Visitor Service
+49 7541 708-404
+49 7541 708-2404
Communication
Communication
+49 7541 708-307
+49 7541 708-331

LIFESTYLE COLLECTION

For urban explorers

OutDoor LIFESTYLE

You just can’t imagine urban life or the outdoor market any more without Athleisure Wear or Urban Fashion. In 2017, Urban Lifestyle, which covers many aspects of this growth theme, will be a trend topic of this year’s OutDoor. Here international brands have the opportunity to present their new products and services and together broaden the scope of the concept “outdoor”.


Alongside the general presence of outdoor products, this year Hall A6 will provide a first- time extra central pooling of products LIFESTYLE COLLECTION for the real urban explorers. Here the trade visitors will find all the aspects of latest lifestyle trends at the special market place built just for this purpose.

The window front towards the open-air grounds East is continued in the LIFESTYLE COLLECTION Box with live performances by musicians, models and street artists, offering an insight into the various aspects of the theme “Lifestyle. Preview collections of individual labels will also be presented and new trends in colors and textiles projected on large screens.

Trend colours 2018

 
Download eBook
 

1.) Get to know the trends of neighboring product segments and expand your knowledge at the presentations of the OutDoor Conferences, for instance at the trend report by the designer, Nora Kühner. Only this way can you advise your fashion-conscious outdoor customers on equal footing.


2.) You want to extend your range and acquire new customers in the lifestyle and fashion sector? With the LIFESTYLE COLLECTION and other full-line providers across the entire exhibition complex, you will find what’s new in the urban fashion and lifestyle trends sector, which can be an ideal addition to your outdoor retail trade.

1.) At OutDoor the main focus is on the functionality of the products. Retailers with customers, who attach great importance to combining style with function, should certainly check out the Show. This is where the manufacturers and experts with the appropriate experience and know-how get together.


2.) The intersection of the two markets – fashion and outdoor – is rapidly growing. At OutDoor you will find new and complementary products, like backpacks, tents, cameras and navigation systems that will best fit the needs of your customers.


3.) OutDoor shows you that exercise and sport provide key selling points. Get your inspiration from the community and the supporting program.

Su 18
whole day
Hall A6 - LIFESTYLE COLLECTION BAR
 
LIFESTYLE COLLECTION
More information
10:00 - 11:00
Hall A6 - LIFESTYLE COLLECTION BAR
 
Maintaining local culture when expanding globally
In English
More information
14:00 - 15:00
Hall A6 - LIFESTYLE COLLECTION BAR
 
Experience and Product
In English

What is the right balance of offering an experience vs a product, and how is that achieved outside of your immediate control or through a retailer?
More information
Mo 19
whole day
Hall A6 - LIFESTYLE COLLECTION BAR
 
LIFESTYLE COLLECTION
More information
10:00 - 11:00
Hall A6 - LIFESTYLE COLLECTION BAR
 
Crowdfunding - Does it still work?
In English
More information
14:00 - 15:00
Hall A6 - LIFESTYLE COLLECTION BAR
 
Converting the Casual Consumer
In English
More information
Tu 20
whole day
Hall A6 - LIFESTYLE COLLECTION BAR
 
LIFESTYLE COLLECTION
More information
10:00 - 11:00
Hall A6 - LIFESTYLE COLLECTION BAR
 
Lifestyle Tech Specs
In English
More information
14:00 - 15:00
Hall A6 - LIFESTYLE COLLECTION BAR
 
Knowing Your Market
In English
More information
We 21
whole day
Hall A6 - LIFESTYLE COLLECTION BAR
 
LIFESTYLE COLLECTION
More information
10:00 - 11:00
Halle A6 - LIFESTYLE COLLECTION BAR
 
Managing Strategic Partnerships
In English
More information


Date: 24/07/2017

Subject to change.


Exhibitor 2017

Company Stand No.
Heimplanet Entwicklungs-GmbH A6-305C
Blundstone A6-305B
MaxFred GmbH A6-305A
DUER Performance A6-204C
ARYS GmbH A6-204B
Outpac Design GmbH A6-204A
Red Rebane GmbH A6-204
United By Blue A6-305D
amplid GmbH A6-204D
Danner A6-204E
Dainava AB A6-204F
SAXX Underwear A6-305E
MIZU Europe B.V. A6-204G

Newsletter

Stay on top of things! Our Newsletter keeps you regularly informed on all the latest things going on as regards the OutDoor.


Application form

Save the Date

 
For your trade fair planning - download this practical calendar entry for the next OutDoor
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