You just can’t imagine the Outdoor Market any more without the bloggers. Therefore, the OutDoor BLOGGER BASE supported by OBN offers international bloggers from the outdoor and travel industry a valuable platform. Here they can exchange information and experience with exhibitor representatives and trade visitors, trace new trends and share these live in their blog with their social media community.
Hot or not? The Social Media Wall provides an overview of all the blog contributions and posts which have been published in the social media with #OutDoorFN.
The core of the OutDoor BLOGGER BASE and working space for the accredited bloggers is situated in the Foyer East. Here the digital influencers have the space and freedom to draw up their reports on the show with free WiFi, and exchange information and experience with like-minded people over a cup of coffee. It’s a meeting place for old acquaintances or for making new contacts with Blogger and industry, after all it’s wise to look after and extend your network also offline.
opportunity for this is the Messe walkabout OutDoor walk&meet supported by
OBN, which includes visits to selected exhibitors’ stands so that it’s easy to
get to talk directly to the manufacturers, learn about what’s new and exchange
the one or other visiting card.
Another additional offer are
the OutDoor talks supported by OBN. In tailor-made presentations and workshops
top-notch experts from the outdoor industry, tourism and the bloggers
themselves can have their say. Here the focus is on interesting topics, such as
the proper way of dealing with manufacturers and experienced bloggers and give an
insight into their work.