OutDoor

Contact

Stephanie Beiswenger
Stephanie Beiswenger
Project Coordinator, Exhibitor service
+49 7541 708-410
+49 7541 708-2410
Kerstin Moßmann
Kerstin Moßmann
Project Coordinator, Exhibitor service
+49 7541 708-416
+49 7541 708-2416
Stephan Fischer
Stephan Fischer
Coordinator Visitor Service
+49 7541 708-404
+49 7541 708-2404
Communication
Communication
+49 7541 708-307
+49 7541 708-331

OutDoor Blogger Base

Influencer, opinion makers and trend-setters

You just can’t imagine the Outdoor Market any more without the bloggers. Therefore, the OutDoor BLOGGER BASE supported by OBN offers international bloggers from the outdoor and travel industry a valuable platform. Here they can exchange information and experience with exhibitor representatives and trade visitors, trace new trends and share these live in their blog with their social media community.

Hot or not? The Social Media Wall provides an overview of all the blog contributions and posts which have been published in the social media with #OutDoorFN.

The core of the OutDoor BLOGGER BASE and working space for the accredited bloggers is situated in the Foyer East. Here the digital influencers have the space and freedom to draw up their reports on the show with free WiFi, and exchange information and experience with like-minded people over a cup of coffee. It’s a meeting place for old acquaintances or for making new contacts with Blogger and industry, after all it’s wise to look after and extend your network also offline.


Another opportunity for this is the Messe walkabout OutDoor walk&meet supported by OBN, which includes visits to selected exhibitors’ stands so that it’s easy to get to talk directly to the manufacturers, learn about what’s new and exchange the one or other visiting card.


Another additional offer are the OutDoor talks supported by OBN. In tailor-made presentations and workshops top-notch experts from the outdoor industry, tourism and the bloggers themselves can have their say. Here the focus is on interesting topics, such as the proper way of dealing with manufacturers and experienced bloggers and give an insight into their work.

Sa 16
09:00 - 18:00
Foyer East
 
OutDoor BLOGGER BASE
Su 17
09:00 - 10:00
Foyer East
 
OutDoor Blogger Networking breakfast (Blogger only)
13:30 - 14:30
Stage | Foyer East
 
Powerful storytelling: how to make the most of influencer collaborations
In English
Speaker: Elisabeth Carlson
Company: OutDoor BLOGGER BASE
16:00 - 17:00
Foyer East
 
Blogger Walk & Meet (Blogger only)
Mo 18
09:00 - 18:00
Foyer East
 
OutDoor BLOGGER BASE
09:00 - 10:00
Foyer East
 
OutDoor Blogger Networking breakfast (Blogger only)
10:00 - 11:00
Stage | Foyer East
 
Inspiration at your fingertips - Instagram for Blogger and Industry
In English
Speaker: Harri Tarvainen
Company: OutDoor BLOGGER BASE
13:30 - 14:30
Stage | Foyer East
 
OutDoor BLOGGER TALK
In English
Company: OutDoor BLOGGER BASE
16:00 - 17:00
Foyer East
 
Blogger Walk & Meet (Blogger only)
Tu 19
09:00 - 18:00
Foyer East
 
OutDoor BLOGGER BASE
09:00 - 10:00
Foyer East
 
OutDoor Blogger Networking breakfast (Blogger only)
10:00 - 11:00
Stage | Foyer East
 
'News on labellling requirements for online marketing - important decress, current cases and helpful tips how to label properly'
in English
Speaker: Dr. Markus Gerecke, M. Jur. (Oxford)
Company: OutDoor BLOGGER BASE
10:00 - 11:00
Stage | Foyer East
 
News on labeling requirements in online marketing - essential judgements, current cases and hints on how to properly label
13:30 - 14:30
Stage | Foyer East
 
The real value of Engagement
in English
Speaker: Panel Discussion
16:00 - 17:00
Foyer East
 
Blogger Walk & Meet (Ladies)
Our bloggers’ tour of the show, exclusively for bloggers.
We 20
09:00 - 18:00
Foyer East
 
OutDoor BLOGGER BASE


Date: 18/05/2018

Subject to change.


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